Aloe Aloe Swim
A MODERN CULT CLASSIC
Aloe Aloe blooms by a life of endless warmth, whose contrasting colors and prints evoke the nostalgia of Hawai'i retroism of days past. Yearning for cloudless skies, golden sun-kissed skin, and bright days ahead, Aloe Aloe brings a modern twist to the cult classics. This is the new beach vintage.
Brand Identity, Art Direction
2023
01. BRANDING - LOGO, WORD MARK
03. VISUAL IDENTITY
04. WORD MARK IN SITU - SOCIAL MEDIA, INSTAGRAM
Photography by Samantha Feyen
